In one of the oddest actions I ever remember seeing at the FCC, the agency plans to vote on rules later this month that will curtail the use of overseas customer service by companies regulated by the FCC. I describe this as odd because it’s not clear to me that the FCC has the authority to tell ISPs, cellular carriers, and cable companies how to operate their day-to-day business. The FCC press release refers to customer service, but I assume this also applies to overseas technical support.
The FCC is considering the following changes:
- Onshoring Incentives. The FCC will encourage carriers to return call-center jobs to the U.S.
- English Proficiency Standards. They are considering a requirement that foreign-based customer service agents must be proficient in American Standard English.
- Location Disclosure. Companies must disclose to customers if an agent is located overseas.
- Right to Transfer. Customers must be given an option to transfer to a U.S.-based agent.
- Call Volume Caps. The FCC wants to limit the percentage of calls that can be handled by foreign agents.
The FCC says its proposed action is for security purposes since foreign call centers present a higher risk of not protecting customers’ personal data. The FCC insinuates that overseas call centers have been linked to the rise of robocalls and fraud, which may be true, but I’ve never heard of this before. The FCC says the changes are also intended to create U.S. job growth.
A quick review of the biggest carriers shows that Charter already uses 100% U.S.-based customer service agents. The FCC made the company agree to onshore customer service for its merger with Cox, but that was something the company had already promised when it first announced the Cox merger. Verizon mostly uses U.S. agents but has some limited overseas customer service. The big companies that will impacted the most are Comcast, AT&T, and T-Mobile, each of which uses a lot of overseas customer service agents. I’ll be curious to find out how smaller ISPs send this work overseas.
There is little doubt that this will be popular with many in the public. It’s not hard to find complaints on the web of customers who don’t like talking to somebody overseas. However, there are also a lot of online complaints about big companies like Charter, which uses U.S.-based customer service. I’ve always wondered how much people dislike overseas agents compared to the degree that they don’t like talking to any agents who use prepared scripts to answer questions.
One of the first things that came to mind when I read this is that it might provide an incentive for the big carriers that use overseas agents to transition to AI customer service. That would eliminate overseas workers, but it might also eliminate U.S. jobs. My gut feeling is that we are still not close to a day when a company can safely hand customer service completely to AI, but that doesn’t mean that some companies won’t try it. I suspect the public will hate talking to AI even more than talking to a live person, here or overseas.
The biggest question that will have to be answered is whether the FCC has the authority to order this. I can’t think of any section of the FCC code that would give the agency the authority to mandate the manner in which ISPs and carriers conduct day-to-day business. It will be interesting to see if anybody challenges them on this.
I also find it curious that this doesn’t feel like the light-touch regulation that was promised by the current FCC Chairman. This seems like new regulations that will add a lot to the cost of regulatory compliance. As I said at the beginning of the blog, it’s an odd idea on many fronts.






